Our approach to Influencer Marketing is rooted in deep strategic thinking. We develop true partnerships to ensure relevancy, authenticity, and more importantly, the desired results. We focus on developing mutually beneficial partnerships between the influencer and the brand, in order to deliver commercial impact for clients. We take a data-led approach to talent selection and engagement and focus on creative storytelling to engage and excite. We have access to Dentsu’s global influencer marketing tools and best practice.